unmanned systems visual direction

Here is the second phase in the process of creating an identity for an unmanned systems company. The choices have been boiled down to the three directions which best represent the company and from there a final route was chosen to continue upon. I have selected the identity that references measurement and sighting devices. I feel the it best embodies the company attributes of Precision, Dependability, and intelligence.


Sshockley p2 Keynote